The Failure Pledge

Engineer

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John Logie Baird

Head-and-shoulders portrait photograph of John Logie Baird.

What failed

He volunteered for the British Army at the beginning of 1915 and was classified unfit for active duty. Working for the Clyde Valley Electrical Power Company, he tried to make diamonds with electricity borrowed from his employer and brought down the Rutherglen supply. He wound up his undersock business in 1918 because of his health, having made fifteen times what he would have earned at the power plant, then sailed for Trinidad in November 1919 to make jam from cheap local fruit, and came back to London in late 1920 with most of his capital gone. The other ventures of those years mostly lost money too: an Australian honey import business, boot polish, fertiliser, and a low-grade floor cleaner called Baird's Speedy Cleanser. A health breakdown took him to Hastings in the spring of 1923. In July 1924 a 1,000-volt shock burnt his hand and his landlord asked him to leave. When he called at the Daily Express to publicise the machine, the news editor told a member of staff to go down and get rid of the lunatic in reception.

What happened next

On 2 October 1925 he transmitted the first greyscale television picture, the head of a ventriloquist's dummy, and then fetched a twenty-year-old office worker, William Edward Taynton, so that a human face could be televised. He demonstrated the Televisor to members of the Royal Institution on 26 January 1926; The Times reported that the image was faint and often blurred. The first transatlantic transmission followed in 1928, the first television programmes officially transmitted by the BBC in 1929. Then the failures resumed. The BBC Control Board withdrew from making programmes with him on 22 July 1930, leaving only the engineering support it was obliged to give. His managing directorship of Baird Television was nominal, with no administrative duties attached to it. From 2 November 1936 the BBC alternated his 240-line system with Marconi-EMI's 405-line electronic system at Alexandra Palace, and dropped his in February 1937, three months into a trial meant to run six, due in part to a disastrous fire in the Baird facilities at Crystal Palace. The company went into receivership when television stopped at the outbreak of war in 1939. He carried on at his own expense, gave the first demonstration of a practical fully electronic colour television display on 16 August 1944, and died on 14 June 1946, a week after the BBC resumed the service.

The point

The record does not run failure first and success afterwards. The largest defeat, the BBC dropping his system in February 1937, arrived eleven years after the demonstration that made his name, and the receivership two years after that. He was funding his own research in his last years, and his post-war plan for a 1000-line colour standard lost all momentum. The failures and the successes occupy the same decades rather than consecutive ones, and the man who demonstrated television to members of the Royal Institution had, six years earlier, been in Port of Spain trying to sell jam.

The sequence

9 documented failures, shown with the successes in between. Every entry carries its own source — the wins are part of the record, and leaving them out is how these stories get distorted.

  1. 1915

    Volunteered for the British Army and was classified unfit for active duty; took a job with the Clyde Valley Electrical Power Company instead.

    failureJohn Logie Baird — Wikipedia

  2. c. 1915

    Tried to manufacture diamonds using his employer's electricity and brought down the Rutherglen supply network.

    failureJohn Logie Baird the innovator — Malcolm Baird, bairdtelevision.com

  3. 1918

    Wound up the Baird Undersock business in poor health, having made fifteen times what he would have earned as an employee at the power plant.

    successJohn Logie Baird the innovator — Malcolm Baird, bairdtelevision.com

  4. 1919

    Sailed for Trinidad to make jam, partly in the hope that a warm climate would restore the health that had made marriage impossible.

    noteBaird's Trip to Trinidad in 1919 — Malcolm Baird, bairdtelevision.com

  5. 1920

    Returned to London with most of his capital gone.

    failureJohn Logie Baird the innovator — Malcolm Baird, bairdtelevision.com

  6. c. 1920

    A string of mostly money-losing ventures between the end of the war and the early 1920s: honey importing, boot polish, fertiliser, and a floor cleaner sold as Baird's Speedy Cleanser.

    failureJohn Logie Baird — Engineering and Technology History Wiki

  7. 1923

    Arrived in Hastings after a health breakdown and began his television experiments as he recovered.

    noteJohn Logie Baird—the final months, 1945-1946 — Malcolm Baird, bairdtelevision.com

  8. 1924

    Demonstrated to the Radio Times in February that a semi-mechanical television system could transmit moving silhouettes.

    successJohn Logie Baird — Wikipedia

  9. 1924

    Took a 1,000-volt shock in July, escaped with a burnt hand, and was asked by his landlord to vacate the premises.

    failureJohn Logie Baird — Wikipedia

  10. c. 1924

    Called at the Daily Express to publicise the invention and was treated as a madman by the news editor.

    failureJohn Logie Baird — Wikipedia

  11. 1925

    Gave the first public demonstration of moving silhouette images at Selfridges, over three weeks from 25 March.

    successJohn Logie Baird — Wikipedia

  12. 1925

    Transmitted the first greyscale television picture on 2 October, the head of a ventriloquist's dummy at five pictures per second.

    successJohn Logie Baird — Wikipedia

  13. 1925

    Fetched a twenty-year-old office worker downstairs to see what a human face would look like; William Edward Taynton became the first person televised in a full tonal range.

    successJohn Logie Baird — Wikipedia

  14. 1926

    Demonstrated the Televisor to members of the Royal Institution on 26 January; The Times called the picture faint and often blurred.

    successThe "Televisor": Successful Test of New Apparatus — The Times (London), 28 January 1926, reproduced at bairdtelevision.com

  15. 1928

    The Baird Television Development Company made the first transatlantic television transmission, London to Hartsdale, New York.

    successJohn Logie Baird — Wikipedia

  16. 1930

    The BBC Control Board withdrew from making programmes with him on 22 July, leaving only the engineering support it was obliged to provide.

    failureBaird versus the BBC — Richard G Elen, Transdiffusion Broadcasting System

  17. 1932

    His managing directorship was a nominal title: a large salary, no administrative duties, and research to get on with.

    noteJohn Logie Baird the innovator — Malcolm Baird, bairdtelevision.com

  18. 1936

    From 2 November the BBC alternated Baird's 240-line transmissions with the Marconi-EMI 405-line electronic system at Alexandra Palace.

    noteJohn Logie Baird — Wikipedia

  19. 1937

    The BBC ceased broadcasting with the Baird system in February, three months into a trial meant to run six.

    failureJohn Logie Baird — Wikipedia

  20. 1937

    The reason usually given is narrower than mechanical losing to electronic: the museum names his cumbersome intermediate film process, and notes that his own studio also housed a camera with an electronic tube.

    note80 years ago: The opening of the British Television Service — National Science and Media Museum

  21. 1939

    Baird Television Ltd went into receivership when broadcast television was stopped by the outbreak of war.

    failureJohn Logie Baird—the final months, 1945-1946 — Malcolm Baird, bairdtelevision.com

  22. 1944

    Gave the world's first demonstration of a practical fully electronic colour television display on 16 August.

    successJohn Logie Baird — Wikipedia

  23. c. 1945

    Persuaded the committee planning post-war television to adopt his 1000-line Telechrome colour system as the new broadcast standard.

    successJohn Logie Baird — Wikipedia

Sources

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