The Failure Pledge

Children's author

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Theodor Seuss Geisel

Theodor Seuss Geisel
Photo by Al Ravenna, 1957. New York World-Telegram and the Sun, Library of Congress.

What failed

His first children's book was rejected by publisher after publisher in 1936 and 1937. The tidy figure of twenty-seven rejections is not reliable: he gave the number as 20, 26, 27, 28 and 29 in different tellings, and another account puts it at 43. The honest version is twenty to thirty by his own tellings, and higher by one critic's.

What happened next

By his own account he was walking down a New York street after the latest rejection, intending to burn the manuscript, when he ran into a former classmate who had that day become juvenile editor at a publishing house. They published it.

The point

The rejection count is a bad statistic and the ending was luck. What he controlled was still having the manuscript in his hand on that street.

The sequence

2 documented failures, shown with the successes in between. Every entry carries its own source — the wins are part of the record, and leaving them out is how these stories get distorted.

  1. 1937

    Publisher after publisher turns down his first children's book. He never gave a consistent count.

    failureAnd to Think That I Saw It on Mulberry Street (Wikipedia)

  2. 1937

    A critic later put the figure higher still.

    noteAnd to Think That I Saw It on Mulberry Street (Wikipedia)

  3. 1937

    After the latest rejection he walks down Madison Avenue intending to burn the manuscript.

    failureAnd to Think That I Saw It on Mulberry Street (Wikipedia)

  4. 1937

    By his account, the classmate told him he had been appointed juvenile editor at Vanguard Press that morning.

    noteWords and Pictures Married: The Beginnings of Dr. Seuss (Dartmouth Alumni Magazine, April 1976)

  5. 1937

    And to Think That I Saw It on Mulberry Street is published by Vanguard Press.

    successAnd to Think That I Saw It on Mulberry Street (Wikipedia)

Sources

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